Hayslett Group Makes Memories

Hayslett Group recently worked with Capitol Impact, LLC on a website project for Briarcliff High School's Class of 1966 4oth reunion.

Using photographs from the 1966 yearbook and technology from today, we created a functional and memorable site, www.briarcliff66.com. The site makes it easy to get in touch and keep in touch with old friends, as well as making the organization of an event like this easy as 1,2, 3. Check it out!

New Client Update: Crossroads 400

Hayslett Group has been retained by the Crossroads 400 Group to manage public relations activities surrounding its proposed development and construction of a comprehensive overhaul of GA 400. The project is a Public Private Initiative, bringing together a consortium of highly qualified private-sector firms that are able to finance, design and build a transportation solution in a fraction of the time possible through traditional state-run programs. The project, anticipated to deliver a completed solution in 2015, will likely incorporate a mix of traditional general purpose lanes, HOV lanes and managed lanes that operate on congestion-based tolling. The goal is development of not only more capacity for this growing region, but a variety of transportation options that will provide greater accessibility while decreasing travel times.

New Client Update: GDHR Trauma Campaign

Hayslett Group has won a contract to develop a turnkey, statewide trauma system Public Awareness and Marketing Campaign. The contract is with the Georgia Department of Human Resources, Division of Public Health, Office of Emergency Medical Services Trauma/Emergency Preparedness (OEMST/EP).

Hayslett Group will identify issues related to development of a statewide trauma system, design a marketing plan, produce original campaign materials and develop a toolkit for staff and partners to use in implementing the campaign.

The goal of the marketing campaign is to raise awareness and educate the public about how an integrated trauma system can prevent injuries and improve outcomes of critically injured patients in Georgia.

New Client Update: ARCADIS/GDOT

ARCADIS, a global infrastructure analysis and engineering firm, has chosen Hayslett Group to provide communications support for a program for the Georgia Department of Transportation to provide a comprehensive review of one of Georgia's busiest roadways, the northern section of Interstate 285. The goal of the project, anticipated at lasting approximately five years, is to lay the groundwork for the creation of transportation solutions to address the long-term needs of this vital transportation corridor.

For more information on ARCADIS,go to www.arcadis-us.com.

For more information on the Georgia Department of Transportation, go to www.dot.state.ga.us.

Meet Tom Wall

For over a decade, Tom has often worked with Hayslett Group as Senior Counsel. His career spans nearly 30 years as a public relations professional, corporate communicator and journalist. He has produced speeches, presentations, website content, white papers and other materials for a client list including DeKalb Medical Center, the Georgia Alliance of Community Hospitals, Delta Air Lines, AFC Enterprises, and Phoebe Putney Health System. He served as the editor of Health Management Technology, a monthly 35,000-circulation magazine, and editor of the newsletter Subacute Care Management. Wall's experience includes 10 years with IBM Corporation and 12 years as a reporter and editor for The Cincinnati Post. He has a bachelor's degree in Journalism from Marquette University.