I used to listen to this one radio station alot. But honestly it has gotten so trite, nasty and just plain repulsive in the mornings that I had stopped and switched over to more "ear-friendly" radio.
This morning I switched back and promptly heard the announcers give away the ending to the new Harry Potter Book...with glee...referring to the readers of the books as "retards." Now I don't read this series, but its success seems to be a huge positive thing for americans young and old. I am pro anything that encourages reading in our TV fried soceity. But this experience made me wonder how something like this will effect the advertisers on this station. If at all. It's not swearing or porn that was leaked, but a well-loved positive book ending. The station's audience is varied, maybe a little on the "wild" side, but still.
I find it interesting that this offended me more than some of the seriously questionable material and pranks played on the station...I guess the main question is: does anyone care anymore? Are the audiences dead to the messages behind the products? Do advertisers to a wild audience or any really, pull their endorsements anymore? Seems like sports and celebrity folks can be drug addicts and murders and still sell shoes and clothes. Politicians break laws and get re-elected. Drug companies lie and endanger patients lives, but still sell billions of dollars in hope and solace through other products. Is the day of the product/person/service with a conscience gone? Should I just sigh, shake my head and take it as the bitter truth?
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